MoDo Concept Store | Directors & Co-Founders 2021- 2024
Art & Design Souvenir Store, en Caracas, Venezuela
+30 international & national brands with official distribution
-Store Concept
-Store Design
-Product Sourcing & Selection
-Sales Strategy
-Development of Signature products: Selection, Art Direction, Graphic Design
-Visual Merchandising
-All year long operations: administration, communications, relationship with providers.
MoDo Caracas
Brand Manager:
Emilie Candiales
Art & Design Manager:
Valentina Pizzolante
Gastronomic & Entertainment Center, located in Caracas,
Venezuela
5 restaurants, 4 entertainment spaces.
Founding team, assisted launching and conceptualizing the
brand.
Positioning and growth of +100K organic followers in less than
6 months of opening, without paid media.
+400K visitors on its first year of operation.
-Responsible for implementing actions to effectively and creatively communicating the identity of
MoDo and its multiple brands, from a 360 perspective of all its channels.
-Brand and Sales Strategy
-Art Direction
-Strategic Communications
-Web Design
-Online & Offline Conceptualization and Creative Strategy:
-Social Media Management: Instagram, Tiktok & Mail Marketing
-Digital Content
-Audiovisual Production: Concept,
Art Direction, Script Development
-Corporate Communications:
Internal & Linkedin
-Conceptualization & Execution of Themed Seasons / Weeks:
Summer, Christmas, Pizza Week, Sushi Week, Taco Week, The
Beatles Week Tribute, Jazz Week
and many more.
-Experiential Design and Brand activations in collaboration with
allied brands such as Coca-Cola
and DIAGEO’s product portfolio: Johnnie Walker, Buchannans, Tanqueray, Don Julio Tequila,
Smirnoff
-Development of new products
Brand Manager:
Emilie Candiales
Art & Design Manager:
Valentina Pizzolante
Responsible for implementing actions to effectively and creatively communicate the identity of La Salumeria and its multiple brands, from a 360 perspective of all its channels.
– Art Direction & Creative Strategy
– Brand & Marketing Strategy
– Experiential Design: Summer, Thanksgiving, Christmas.
– Social Media Management
– All year long design necessities; menús, stationery, social media, gits, etc
EPIC PROJECT